Key Takeaways

Build a Capital Route Map

Build a Capital Route Map

A practical capital strategy can be summarized on one page.

Current Position

  • Technology stage
  • Commercial stage
  • Regulatory stage
  • Revenue
  • Runway
  • Existing funding

Next Value-Creating Milestone

  • What needs to happen next?
  • What risk will it reduce?
  • What evidence will it create?

Capital Requirement

  • Amount
  • Timing
  • Eligible project costs
  • Working capital
  • Internal contribution

Potential Capital Routes

  • Primary route
  • Secondary route
  • Backup route
  • Sources that may become appropriate later

Then identify the fundability gaps preventing the company from accessing those routes today.

That gives founders a much more useful basis for capital planning over the next 12 to 24 months.

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Every Source of Capital Comes With Trade-Offs
Back to the Playbook

The Thin Air Labs Funding Catalyst team has helped hundreds of startups and scaleups across North America secure non-dilutive funding like grants, tax incentives and more. Our team of experienced strategists and writers partner with founders to identify their business objectives and match them with appropriate funding opportunities. Our team saves founders time and energy, allowing them to stay focused on building their businesses.

To learn more about our Funding Catalyst service, go here.